This event is organised by South Coast Centre of Excellence in Satellite Applications

Date and Time: Tuesday 30 May from 08:30 to 11:00

Venue: Portsmouth Technopole, Kingston Crescent, Portsmouth, PO2 8FA

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Description:

Artificial intelligence has been identified as “the new arena of high-stakes competition in computing, fueled by big data and innovations in software algorithms” (NYT, Oct 2016) It is something that all the major technology companies are working with.

IBM’S Watson has been described as “a potent way for businesses to tap into advances in machine learning and AI in order to have a real impact at a commercial level”. How? Because Watson can understand all forms of data, interact naturally with people and learn and reason at scale. Its core capability is that it can read and interpret words and once trained through machine learning, can digest thousands of documents in minutes.

What does this mean for you?

Derick Weisner is IBM’s European Digital Agency Leader and will be talking about how AI can help you understand how your customers are interacting with your brand. Derick will showcase just how this new technology can play a key role in creating and delivering personalised, intuitive experiences at every stage of the customer journey, enhancing existing marketing approaches and helping you to fully develop a differentiated and unique value proposition for your customers.

More information and booking